Wednesday, May 05, 2010

At What Point Is It Too Much?

I love Pappy Kershenstine's jerky. I've loved the jerky since I was a teen, many years ago. It was always my "must get" item when I went to stores that sold the stuff. But in the last few months this trend has stopped. Why? Because of the price increase. Kershenstine used to sell their jerky for anywhere between $2.39 to $2.99 for 1.2 ounces. Now the price has jumped to anywhere between $4.25 to over $5.00 for the same 1.2 ounces! That breaks down to at least $56 a pound if not more! Now, I pick up a bag much less frequently. Are they out pricing themselves? I think so. No matter how much I love their jerky, I've been thinking twice about picking up a bag and spending close to $5 for 1.2 ounces. What is everyone's opinion about this?

5 comments:

Steve said...

$4.25 for a 1.2oz package might seem high, but that's just a fact when you buy jerky in such a small package size. I'll bet if you could buy their jerky in a 1 pound package, the price per ounce would be much lower.

Nonetheless, you're right that's still a high price for jerky, anyways.

Timothy said...

This is Tim Kershenstine and Pappy Kershenstine's Beef Jerky is our family business. I wanted to respond to your concern with the increase in prices and let you know that we are a small family business that has been in operation for nearly 30 years. Our prices are high one, for quality, and two, because we pay more than the big guys for meant due to being a smaller operation. We strive to continue delivering the best quality and tasting beef jerky on the market. We use pure cuts of beef rounds sliced and cooked in house. You won't find any mystery fillers like in many big brand beef jerky. We very much appreciate our loyal customers and hope to continue serving you all for a long time. Also we will be introducing bigger sized bags in the near future to provide more for your buck. Check us out on our new facebook page and our website pappysjerky.com. Thank you.

hidders said...

I live in West Michigan, not more than 30 miles North of Grand Rapids. Currently the price of 1.2 oz of Pappy's is still $2.29. They used to sell smaller bags that sold at $1.99 but I haven't seen them around in over a year. I only know of 3 stores that carry the brand between here and 60 miles North, all of which are Wesco gas stations. When I get the craving I usually just buy the local Wesco out of their on-hand stock since they run out pretty fast and it takes a while for the next shipment. Lately though Pappy's jerky has been rather hit-or-miss in flavor. Usually it's either too fatty and greasy or way to peppered. Every once in a while you'll find it: a nice salty piece that is lightly peppered. It been like that for a few years now.

Anonymous said...

It would be nice to buy in a larger package but it doesn't exist. Tired of being screwed on the price when there are other brands that are better and priced better

Emile said...

Yeah I think its outrageously priced, but i still bought out the Mardi Gras Zone market in new orleans when they carried it. Closest thing i can get to robertsons!! love this style jerky.


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